Home

Why a consultant?

The "Newspaper Crisis"

Sales efforts optimized?

The "right stuff"

Selling smart

Training

Train your customers

Create sales reps

Sample engagements

About us

Contact Information

Resources

Community Publishing Solutions

Programs offered by The Peterson Group

Think your company could be doing better?
L
ooking to increase revenue?
Need an extra pair of hands, or a different point of view?

Photo of John Peterson, newspaper consultant
John C. Peterson

Welcome to the web site of The Peterson Group, a national leader in consulting services for daily and weekly newspapers, shoppers and niche publications, specializing in community-oriented publications.

With 40 years of hands on experience as a reporter, editor, sales director, publisher and corporate executive, John C. Peterson, offers a wide variety of thinking and perspectives for companies interested in improving their performance and strengthening their market position.
 

By only working with a limited number of companies at any one time, John Peterson offers a highly personalized form of consulting in a variety of areas from strategic planning and development and revenue growth programs to staff development and brokerage services.  Projects can range in scope from random telephone conversations to extended on site engagements.


Email Newsletter icon, E-mail Newsletter icon, Email List icon, E-mail List icon
Join our FREE Email Mailing List
For Email Marketing you can trust

Click to read John Peterson's blog
Creating success for community-oriented publications since 1995

Website powered by Network Solutions®