How to start a profitable business
To start a profitable business in modern conditions you need to know some important points. The bottom line is that the times have changed and now the business does not…

Continue reading →

The concept of a creative economy
A creative economy is an economy of ideas, an economy where the main, most valuable and most expensive product is ideas. In such an economy, you can earn a lot…

Continue reading →

Inexpensive Landing Format 7 in 1
You pay only for landing, and you get 7 opportunities to increase sales. How do you like this sentence? To realize it, it is enough to order an inexpensive landing…

Continue reading →

How to eliminate a competitor forever

Companies that own marketing or similar technologies exist. For example, a couple of years ago, a shameful flight from a market of more than 30 billion US dollars of one very serious player took place. The player is really very serious, because the cumulative sales of more than 220 billion US dollars.

This, as many have guessed, is about Samsung

Sales directly in the market from which this player left, reach 3 billion US dollars. If it was a newcomer, then it would be okay, but when this is not a newcomer, when this company is known all over the world, the capitalization of which exceeds 350 billion US dollars, then this flight can even be called a great shame.

This, as many have guessed, is about Samsung, which announced that it is leaving the hard drive market and is selling its business to the market leader, Seagate. To realize such a shameful escape of one of the leaders from such a “tasty” market could only be a company that owns not only classical marketing, but some special marketing,

How to eliminate a competitor without consequences

Seagate clearly owns marketing in which there are techniques that answer the question of how to eliminate a competitor, a very strong competitor. According to official data, Samsung has left the market due to the fact that it has become unprofitable for it, and also because the production of hard drives does not belong to the strategic sphere.

Accordingly, there must be another reason, more weighty

This can be believed because everything looks quite logical, but in principle, it is hard to believe, because this company is represented in the market of many devices that use hard drives, in particular in the notebook market. Having a better hard drive than other companies can seriously affect the competitiveness of a laptop,

Accordingly, whatever one may say, but nevertheless it is a strategic sphere. However, now, after the sale of this unit, Samsung, most likely, will not be able to get and realize this advantage. Accordingly, there must be another reason, more weighty. It is there and it can only be revealed through noomarketing or other similar concepts.

From noomarketing it is known that the idea is the basis of the market. Any market is, first of all, an idea. It takes root in people and turns them into consumers. The aggregate of carriers of a particular idea is the market. In our case, this is the idea of ​​“accumulating information on a computer”, but this is a basic idea that originated at the dawn of this market.

The bottom line is that the market is growing based on this idea.

Now she has changed and developed. Formed a few new ideas. In particular, the most significant was the idea, which sounds like “reliable, durable, inexpensive and silent accumulation of information on a computer.” It is Seagate that makes hard drives that best fit this idea,

This suggests that Seagate is known for including an effective market expansion strategy and is using it. The bottom line is that the market on the basis of this idea is growing, while the market on the basis of the initial idea of ​​“accumulating information on a computer” is narrowing. It was in this market that Samsung was represented, which began to experience problems.

We see the Samsung leadership understood the perspectives of its company in this market and decided to leave it, because soon there would be no trace of him, and therefore the assets would have depreciated. The reason for this state of affairs, when the world leader in many areas is forced to leave the market, a large enough market and strategically important to it, is quite banal.

Accordingly, the loss of Samsung is a strategic loss.

The problem is that the company management incorrectly outlined the basic idea of ​​the market and incorrectly calculated how it can change. Or, in general, they didn’t do it, because they don’t own noomarketing or similar technologies, which means they don’t know that there are techniques that allow you to know how to eliminate a competitor without direct competition.

One of the companies for which such technologies are known is Coca-Cola. Coca-Cola Marketing is one of the best marketing in the world. Accordingly, the loss of Samsung is a strategic loss. Such a loss means a complete failure. You can only return positions if you start everything from scratch and at the same time wait for an error on the part of Seagate.

Seagate is unlikely to make a fatal mistake in the next 10 years. It will not allow it, if only because the idea that this company develops and services will dominate at least another 10 years. The error can be expected only after new ideas appear and Seagate does not calculate them and will not be able to adapt to them.

Effective ways to promote business
Once your company was not there, but then it appeared and the promotion of the business began. Then, at the initial stage, when it was the hardest for you, no…

...

The core of the business as its basis
There is an opinion that any business is just the implementation of the “money - product - money” scheme. In fact, this scheme is nothing more than a “business engine”,…

...

The perfect start to your own business
Business in its essence is the materialization of an idea. If the idea materializes correctly, then the business is successful and makes money. When an idea materializes incorrectly, then the…

...

Great way to build a powerful business.
A powerful business is a business that is built optimally and purposefully. The world is arranged expediently and only that which is expedient survives in it. Everything that is inexpedient…

...